Recognizing National Immunization Awareness Month (NIAM)
NIAM draws attention to immunization in August each year.
Each year in August, National Immunization Awareness Month (NIAM) provides an opportunity to highlight the value of immunization across the lifespan. Activities focus on encouraging all people to protect their health by being vaccinated against infectious diseases. In 2015, the National Public Health Information Coalition (NPHIC) is coordinating NIAM activities.
Get Toolkits to Help You Raise Awareness About Immunization
The National Immunization Awareness Month Communication Toolkit was developed by NPHIC, in collaboration with CDC, to help you communicate the importance of vaccination throughout the lifespan. Each week of NIAM will focus on a different stage of the lifespan:
- Preteens and Teens (Aug. 2-8)
- Pregnant Women (Aug. 9-15)
- Adults (Aug. 16-22)
- Infants and Children (Aug. 23-29)
There is also an abbreviated “Ready for school” toolkit to help you communicate about the importance of vaccines for children of all ages before the school year starts.
The toolkits include sample key messages, sample media materials, sample social media messages, and web links and resources. You can also get eye-catching NIAM logos and banners for each weekly theme to highlight your participation in NIAM and spruce up you social media profiles.
Find CDC Resources for National Immunization Awareness Month
CDC develops immunization materials our partners can use in local outreach and education efforts during NIAM and year-round. Below are links to materials you can use during NIAM to
- Encourage parents of young children to get recommended immunizations by age two; reach out with posters, video PSAs, tweets [2 pages], Facebook posts [3 pages], and more
- Help parents make sure older children, preteens, and teens have received all recommended vaccines by the time they go back to school; share information geared toward parents of 9-18 year olds.
- Remind college students to catch up on immunizations before they move into dormitories
- Educate adults, including healthcare workers, about vaccines and boosters they may need
- Educate pregnant women about getting vaccinated to protect newborns from diseases like whooping cough (pertussis)
- Remind everyone that the next flu season is only a few months away
Check with your state or local health department to see if they have additional immunization resources you can use during NIAM, or plans to celebrate the month.
Center for Disease Control & Prevention